The service provides ad-free access to content across the service, as well as access to premium YouTube Originals programming produced in collaboration with the site's creators, downloading videos and background playback of videos on mobile devices, and access to the YouTube Music music streaming service. The service was originally launched in November as Music Key , offering only advertisement-free streaming of music videos from participating labels on YouTube and Google Play Music. YouTube announced the rebranding of the service as YouTube Premium on May 17, , alongside the return of a separate, YouTube Music subscription service. The service was first unveiled in November as Music Key, serving as a collaboration between YouTube and Google Play Music , and meant to succeed the former's own subscription service. Music Key offered ad-free playback of music videos from participating labels hosted on YouTube, as well as background and offline playback of music videos on mobile devices from within the YouTube app. The service also included access to Google Play Music All Access, which provides ad-free audio streaming of a library of music. During its invite-only beta, Music Key faced mixed reception due to the limited scope of the offering; YouTube's chief business officer Robert Kyncl explained that his daughter was confused over why videos of songs from Frozen were not "music" in the scope of the service, and thus not advertisement-free. This shift required YouTube to seek permission from its content creators and rights holders to allow their content to be part of the ad-free service; under the new contract terms, partners would receive a share of the total revenue from YouTube Red subscriptions, as determined by how much their content is viewed by subscribers.
What is YouTube Music?
YouTube Music and YouTube Premium are now live in the U.S., 16 other nations
Jump to navigation. Google has finally unveiled one of its music streaming services YouTube Music in India. While there are number of music streaming services in India now, the arrival of YouTube Music is good news for Indian users.
YouTube's launched its new music streaming service, YouTube Music, as a mobile app presumably on Android and iOS and desktop web player. YouTube Music will feature everything you expect from a streaming music service, including millions of songs, albums, thousands of playlists and artist-based radio. Its major differentiator is YouTube's "catalog of remixes, live performances, covers and music videos" that aren't on other platforms. The paid version also includes two key features: background listening for multitaskers and downloadable content for offline mode. As of Aug. YouTube says the Music service's search engine will allow you to find songs whose names you don't know. Examples included searching with a description -- typing "that hipster song with the whistling" sends users to Peter Bjorn And John's "Young Folks. Much like the current Google Play Music app more on that below , YouTube Music will suggest music to you based on where you are and the time of day.